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#SotaOutside Challenge Press Release

Sota Clothing's #SotaOutside Challenge


Local company challenges Minnesotans to get outside and spend time with family on Black Friday


MINNEAPOLIS, Minnesota — (Nov. 23, 2015) —  Sota Clothing, a local lifestyle brand, wants to see Minnesotans do what they do best on Black Friday: Get outside, get active and spend time with family. Inspired by the growing number of active-wear items added to the brand's lineup, Sota is challenging people to enjoy our beautiful state and spend some time getting active on #SotaOutside day this Friday.


Send a photo of yourself spending time in the great outdoors OR with your family to and Sota will send you a promo code to get an additional 10% off on Black Friday.


Post your photos to social media with the hashtag #SotaOutside.


All photo submissions will be entered into a contest, the winner will receive a Sota Swag Bag and their photo will be featured on Sota Clothing's Instagram.


Sota encourages Minnesotan to shop locally and is offering customers 15% off all online purchases made on Friday with the promo code SOTABLACKFRIDAY. Just in time for the holidays, featured items like the Backcountry Patch Hoodie and Sota State pint will have an additional markdowns on Friday only.


What started with a graphic and tee-shirt has matured into a recognized Minnesota brand with a wide variety of items and a continually expanding inventory.


Sota Clothing perfectly captures Minnesota’s active, adventurous, creative and outdoor loving community sprit in its products. Sota Clothing hopes to bring the Sota sprit to Minnesotans this Friday and throughout the holiday season.


Join Sota for #SotaOutside day this Friday!


About Sota Clothing

A lifestyle brand for active Minnesotans. 


Visit us online at:


For an additional 10% off email your #SotaOutside photos to:


Black Friday promo code: SOTABLACKFRIDAY






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